About us

The Pilbara Tourism Association (PTA) is an incorporated not-for-profit membership-based organisation that promotes the Pilbara region of WA. Working collaboratively with local, regional, state, and national, tourism organisations, the PTA aims to:

1. Implement comprehensive marketing activities to promote the region and the Warlu Way Drive trail, its attractions, and tourism product

2. Provide a point of contact and liaison between the Pilbara Tourism industry, LGA’s and tourism organisations, and the Pilbara’s tourism businesses
3. Encourage a diverse range of stakeholders in the Pilbara communities to be actively engaged with tourism and the development of a sustainable industry
4. Develop and implement projects and marketing activities to enhance  tourism businesses and the visitor experience and build the region’s tourism profile image.

meet the pta board

Barry Harrison.jpgBarry Harrison ESM - Chair
General Manager/Indigenous Engagement Manager  Mirnutharntu Maya – Accommodation facility in Port Hedland
With over 35 years of experience in Tourism and Business Management, he is a highly motivated self-starter with an excellent work ethic.

His excellent communication skills allow him to effectively network with people at all levels of business and the community. He has successfully led and participated in a number of projects for the local community, working with various levels of local, state, and federal governments.

Barry is the chair of Pilbara Tourism Association Inc trading as Destination Pilbara, and also sits on the Tourism WA Cruise Ship Committee. In his spare time Barry volunteers for the State Emergency Service and Activate South Hedland community group.


Rachel Banyard - TreasurerRachel Banyard
Born and bred in the Midwest of WA, Rachel has worked in the accommodation, mining, and NGO sectors throughout WA, SA & the NT.

Currently working as the Workforce BDM representing WA & SA for Discovery Parks, she is passionate about helping the remote tourism businesses thrive in the Pilbara.



Drew Norrish.jpgDrew Norrish
As CEO of Mackerel Islands Pty Ltd, Drew oversees three very unique properties in the Pilbara region - Onslow Beach Resort, Mackerel Islands (Thevenard and Direction Islands), and the iconic Karijini Eco Retreat. 

Working his way from Island Manager to CEO, he has 14 years of experience both operationally and at an executive level in the ANW region. He also has experience in the management of well-established marine tourism business in Europe. 

Drew holds a Bachelor’s degree in Environmental Management, is Deputy Chair of Australia's Northwest Tourism, and is an active participant in the tourism and hospitality industry in WA.

Emily Zimmerle.jpgEmily Zimmerle
Tourism and Events Coordinator  Garlbagu, NYFL Commercial Pty Ltd





Wendy McWhiter Brookes.jpgWendy McWhirter-Brooks
Deputy Shire President - Shire of East Pilbara





natalie callanan.jpgNatalie Callanan
Owner / Operator of Pilbara Dive and Tours
Pilbara Dive and Tours provides professional scuba diving experiences and guided tours in and around the Karratha area located in Western Australia. With more than 20 years of experience, Pilbara Dive and Tours will help you explore both below and above the water.


download (1).jpgJohn Hague 
Operations Manager at Port Hedland Peace Memorial Seafarers Centre